everlane_blkfridayA Minimalist’s Dream with Maximum Cool.

Ever heard of Everlane? If you haven’t, let us introduce you, and you’ll forEVER be a fan. But seriously, Everlane is a minimalist dream, with maximum cool factor. Everything is done modernly basic, or you could even say basic with a modern twist. Even if you aren’t a minimalist in the way that you dress, there are pieces that can blend into your existing wardrobe.  The pieces will take your outfits from a grade level B to and A+. Raise your hand if you’d like to be that kind of student.


Everlane is an online-only retailer, which helps to keep their prices lower because they don’t have the overhead of a brick and mortar shop. Although recently they launched a few try on stores in big cities but literally, you can only try on there and then they ship the product to you – so it’s turning traditional retail on its head…

We love their philosophy – they call it radical transparency – meaning, they’re open about the factories where products are made, what it costs to make them and what the mark up is. We call it quality fashion at a fair price. The price points for their silk tops and cashmere are ah-mazing! Most of it comes from the same factories as your favorite designer labels.  How can you beat that??

Real Clothes for Real Life

Even though their clothing is minimalist in design, they infuse color for those who prefer a little more pizzazz. Every single item comes in multiple colors. In fact, one of our favorite tops comes in 7 different colors. That’s one for every day of the week. And speaking of every day of the week…most of their clothing is the kind of stuff we’re looking for to get dressed on a Tuesday. It’s not really Saturday night clubbing stuff. It’s real life, real people stuff. So, take a look and see what there is for you to wear EVERy Tuesday (or Wednesday, or Thursday…)

Gold Bar

Our Top 12 Picks from Everlane

BTW,  if you’ve never shopped Everlane before, it will ask you to sign up to see the product but you don’t have to. Just x out of that pop-up screen and you can get all the details lickety-split.

Basically, we’re huge fans of Everlane. Both their unique approach to the business of fashion AND the products themselves. Let us know if you’re hopping on the Everlane bandwagon too (and if so, what you’re lovin’).

Hallie & Elana Signature






Cleveland-based personal stylist and fashion blogger.

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