Coastal Cool Style Guide
I mentioned “Coastal Cool” in my Spring Trends blog post, but this trend is really making waves this season, so it deserves its own! It's a trend that feels less like a fleeting fad and more like a timeless aesthetic, making it perfect for those who prefer to be "trend-informed" rather than trend-chasing.
What is “Coastal Cool”?
If you're wondering what "Coastal Cool" actually means, think of it as the evolution of the "Coastal Grandmother" aesthetic. It's the essence of Nantucket or Martha's Vineyard, the serene beauty of blue hydrangeas against white clapboard houses, and the relaxed elegance of seaside living. Think of it as the essence of a Nancy Myers movie, like the 2003 classic ‘Somethings Got to Give’. I personally love the "Coastal Cool" rebranding; it feels more modern and approachable. And, of course, ageless!
Essentially, it's about capturing that effortlessly chic, preppy vibe with a touch of quiet luxury. Imagine:
Chunkier Knits: Perfect for those breezy evenings by the water.
Light, Neutral Palette: Creams, white, and tans create a fresh, light base.
Saddle Tan & Navy Stripes: Adding classic, nautical accents.
Why Embrace the Coastal Cool Style?
It’s the epitome of effortless chic—not too casual, not too dressy, yet put together. And timeless, even though it’s “trending.”
Coastal Cool is a timeless style that transcends fleeting trends. It has an effortlessly chic aesthetic that blends a relaxed vibe with a polished look. Versatility is a key component because the pieces can be easily mixed and matched, while comfort is prioritized through chunkier knits, relaxed silhouettes, and layers that don't sacrifice style.
What I love most about this trend is its accessibility. It's not about extravagant pieces or complicated styling; it's about curating a wardrobe that reflects a relaxed, sophisticated lifestyle. And honestly, it's a look that most people can easily incorporate into their existing wardrobes.
How to Incorporate Coastal Cool:
Start with a Neutral Base: Focus on cream, white, and light denim.
Add Nautical Touches: Incorporate navy, stripes and beachy details.
Embrace Textures: Chunkier knits, linen fabrics, and woven accessories add depth.
Accessorize with Tan Leather: A saddle tan belt or handbag complements the coastal palette.
Keep it Relaxed: Avoid anything too structured or busy.
Coastal Cool Outfit Inspiration:
I've put together a few Coastal Cool outfits that I'm absolutely loving, and I'm confident you will too. They're comfortable, stylish, and perfect for embracing the spirit of spring and summer.
This season, let the Coastal Cool trend inspire you to create a wardrobe that's both stylish and comfortable. It's about capturing the essence of seaside living and bringing a touch of effortless elegance to your everyday style.