Hallie Abrams

Founder and Lead Stylist

My love of styling started when I was a kid, when I’d dress up my Barbies and mix and match their outfits all day long. Whether it was Barbie, Skipper or Ken, my “clients” were ready for whatever was on the agenda. Fast forward 30+ years, and I’m still playing dress up, but with real people with real agendas.

I’m a native Cleveland girl who loves this city – it’s east coast sophistication coupled with midwest values. I’m a graduate of Hawken School and Syracuse University, and throughout school I worked in retail (from Saks to small boutiques to NYC garment center showrooms) discovering a love and a gift for helping customers put it all together.

After school I worked in advertising helping clients with their brand messaging. I started noticing that people kept asking me for fashion advice. I was “that friend,” the one people called for help when they didn’t know what to wear. I found joy in helping them rifle through their closets or in guiding them to make strategic purchases to complete an outfit. So, I began to pair my retail knowledge with my brand knowledge, understanding that dressing is a form of communication. If what you’re wearing doesn’t express who you really are, then what fun is that?

When I launched The Wardrobe Consultant in 2005, my mission was to take the stress out of getting dressed, and I’ve developed a systematic plan to approach wardrobing in a methodical, yet personalized, way. A way that achieves results and makes people happy.

My philosophy is to make fashion fun and accessible to everyone. And it might sound trite, but to build confidence through clothes. Nothing makes me happier than seeing a client's shoulders go back and their smile get wide when they’re wearing an outfit that makes them feel f’ing fabulous. 

It makes my heart sing! And to know that team TWC is there to support them throughout the journey.

When people think about what I do, they often assume I’m a closet organizer… But I gotta set the record straight.  I’m in my zone of excellence when I’m creating outfits. Both from what’s already in a client’s closet by finding new and undiscovered ways to wear the pieces they already own. And by pairing them with new, key pieces that take the whole look to a new level! 

I am not a professional organizer (actually, I’m not even a hobby organizer). But I partner with some lovely organizing companies  - so if you want the full, what to wear, how to wear it, where to get it AND have your closet look like a boutique - it can totally be arranged.

Bottom line is - I’m not there to tidy up your closet - I’m there to reimagine it!! And the reimagination is what gets my clients out of the rut.

My own personal style is classic and effortless with a bit of edge. I always prefer sophisticated to trendy and live for a high/low mix. In my closet you’ll find Rag & Bone and J.Crew, A.L.C and Aquazzura, Zara and Hermes, with some Target and Old Navy thrown in too. My daily uniform is usually jeans, (definitely jeans), a silk blouse or graphic t, a vintage accessory and always a third piece.

I live on the east side of Cleveland with my husband and three kids. Two boys and a girl who, believe it or not, hates to play Barbies!